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SEBI Launches New Investor Awareness Campaign and Official WhatsApp Channel
SEBI has released the Samajh Se Investing Simple campaign, rolled out the MUST student initiative, and launched an official WhatsApp channel.
- Reviewed by
- Shravya Mishra
- Published
This brief was drafted with the help of an AI system from the official source listed below, then checked against that source and approved by Shravya Mishra before publication. How we work.
What happened
The Securities and Exchange Board of India (SEBI) has released a nationwide investor education campaign called "Samajh Se Investing Simple" under Project Jagrook. Launched at Panjab University in Chandigarh, this campaign is part of World Investor Week and aims to simplify investing through multi-channel awareness. Along with this, SEBI has rolled out the "Mentoring of University/College Students by Trainers" (MUST) initiative. This program trains and certifies nominated faculty, staff, and senior students as Partner Trainers to teach financial literacy and fraud prevention within educational institutions. SEBI has also established an official presence on WhatsApp to share awareness information and resources through a verified account accessible via the number 1800 22 7575.
What it means for you
These new initiatives provide ordinary people and students with structured resources to learn about the securities market. The "Samajh Se Investing Simple" campaign encourages individuals to understand different investment products, learn about their risks and features, and verify the authenticity of investment platforms and payment requests. For college and university students, the MUST initiative offers campus-based learning programs, supported by a student-focused leaflet that compares investing to a trek and uses games to promote good investor habits. Additionally, having an official SEBI WhatsApp channel gives households a direct digital medium to access verified investor awareness materials.
What to do
If you want to access SEBI's official awareness resources on WhatsApp, look for the verified blue tick on the account accessed through the official number mentioned in the announcement. Students and teachers in universities or colleges can check with their institutions regarding the implementation of the MUST initiative and Partner Trainers. For general learning, use the resources provided through Project Jagrook to understand investment products, check risks, and verify investment platforms before making financial decisions.
Common questions
What is the theme of World Investor Week?
The theme is "Samajh Se Investing Simple".
How can users find SEBI's official WhatsApp channel?
The official SEBI WhatsApp Channel can be accessed through 1800 22 7575 and will carry a verified blue tick.
Sources
This is general information for education, not investment, tax or legal advice. Rules and rates change; check the official source before acting. Read the full disclaimer.
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